Dave Amirault

Chief Innovation Officer

Dave serves as Chief Innovation Officer for SNOW Partners and brings over 25 years of experience in technology and marketing to our team. Prior to joining SNOW Partners, Dave founded Figure 11, a resort marketing and technology agency, and held marketing leadership positions at GoDaddy, Pagely, Snowbird, Sierra-at-Tahoe, Aspen Snowmass, and Freeskier Magazine.

Dave has an innovative approach to marketing and technology, earning him the nickname “Digi Dave,” and is regarded as a thought leader in the snowsports industry. As an award-winning marketer, Dave has received national recognition for the Snowbird One-Star advertising campaign. His track record includes developing innovative applications and programs that promote environmentalism while enhancing the guest experience, demonstrating his commitment to both industry advancement and sustainability.

Dave calls Salt Lake City home and is passionate about the outdoors. As a lifelong skier and avid cyclist, he deeply values his connection to nature. Dave’s love for skiing and cycling fuels his dedication to promoting outdoor activities and ensuring that future generations can enjoy these pursuits as much as he does.

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